Johan Løje has more than 20 years of experience in dealing with trademark and design applications and lawsuits in these areas. Furthermore, he also advises on patent conflicts and litigates patent matters.

Johan has a LL.M. degree from the University of San Diego School of Law and is admitted to the Supreme Court in Denmark.

Johan is a part-time associate professor at the University of Copenhagen in Intellectual Property Rights and Unfair Competition. He is a popular speaker on IPR and international affairs. On several occasions Johan has been appointed intellectual property expert by the EU Commission and has in that capacity taught intellectual property rights to Chinese superior court judges and enforcement of good marketing practice to the Chinese AIC.

Johan is counsel for Danish Designers and WEAR and is, furthermore, the Danish member of the international organization Global Advertising Lawyers Alliance (GALA), a large international network of advertising lawyers. He is furthermore a member of the Board of WWF and a member of the advisory committee of CESEL  (Centre for European Studies on Economic Law) at the University of Copenhagen.

Johan was recently ranked among the best litigators in IP matters by the internationally recognized publication World Trademark Review.


Publications and articles

International Foodlaw, Prospect Media Australia, 2000 – Danish chapter

Community Design Law, Principles and Practice, Sweet & Maxwell, 2002 – Danish chapter


Rankings 2016

Johan is mentioned in

World Trademark Review as one of six leading litigators in Denmark in IP-rights

Who’s Who Legal as a leading specialist in trademark law in Denmark

Legal 500 as a leading individual in IP law

Managing Intellectual Property as IP Star



Attorney-at-Law, LL.M.; Partner
(+45) 3343 2115 / (+45) 2617 9470

Educational background

Master of Law, University of Copenhagen

Master of Law (LL.M.) University of San Diego, School of Law

IP Auditor


Danish, English, German, Norwegian and Swedish.